Work

We met the Tektronix team while presenting our approach to an integrated service design blueprint masquerading as a customer journey map. They immediately saw the power in the concept and approached us to explore implementation with a branch of their US market. We continued to modify the approach and expand it to address the specific needs, and were able to work with the global marketing and launch teams to implement it at a worldwide level. The solutions and processes we hardened with that team still inform our work today, and the artifacts we produced are in the favorite pile.

Usability Audit

User Journey Maps

User Workflows

Design Support

Brainstorming

Requirements Gathering

Wireframing

Design Compositions

Prototyping

Information Architecture

Standardized UI Elements